A market leader’s media operation,at the scale of your business.
Groovinads brings real purchase data, supervised AI agents and incrementality measurement together on a single platform. We are Media Automation for Hispanic America and Brazil.
They trust Groovinads
Since 2009
Ad technology built in-house
Programmatic orchestration
Buying across the market’s leading DSPs, picking the most efficient one for each goal
20 retailers integrated
Mexico, Argentina and Brazil
3 offices
Buenos Aires, Mexico City and São Paulo
Billion monthly requests
Sites, apps and screens across the network
Live in 24 hours
With pixel and catalogue integrated
Your full agency team. Built into one platform.
Your whole media operation, automated and under your control.
For retailers and large advertisers investing across several channels who need to operate with a leader’s speed and precision. Your team approves every step.
The problem
Six channels, three teams and four reports — and none of them can say which part of the sale advertising generated.
Analyse
Spots opportunities in purchase, price, share and competitor data
Plan
Builds the media plan and leaves campaigns ready for your approval
Operate
Buys, optimises pacing and bids and adjusts creative within the limits your team sets
Meta, Google, TikTok, Amazon, programmatic, CTV, DOOH and commerce media: one plan, one budget and one way of measuring.
Commerce media
The problem
Millions of visits and first-party purchase data, while brand spend ends up in the marketplaces.
We turn your site, your app and your screens into an advertising medium: native formats, targeting built on purchase data, in-store digital and incremental measurement, with demand from Groovinads brands and agencies connected from day one. Retail, mobility, education, finance and travel.
Brands & agencies
The problem
You know how much you spent and how many clicks you bought — not how much you sold because of it, or how your brand competes on the shelf.
Access to the Groovinads retailer network, audiences built on real purchase data and programmatic activation across the market’s leading DSPs, picking the most efficient one for each goal. We measure sales, share, price and elasticity against your competition, with control groups.
Every campaign is a hypothesis. Every result, a measurement.
Evidence
Real purchase data, share, price, elasticity and competition on one base
Hypothesis
Mix, budget and goals per channel, framed as measurable objectives
Activation
Buying, dynamic creative and optimisation across every channel, with AI agents your team supervises
Incremental measurement
Control groups and a baseline to isolate the real effect of each investment on sales and share
Every measurement feeds the next decision.
Every platform claims the result. We measure it independently: with control groups, confidence intervals and your own sales data.
Every report answers three questions:
Did I make money? Incrementality.
Did I gain market share? Competitiveness.
What do I do now? AI insights.
Infrastructure and measurement that slot into your operation.
Programmatic orchestration across the leading DSPs, access to the retailer network, purchase data and AI agents — built into your plans and your reports, Looker Studio included. Your team keeps the client relationship; Groovinads brings the technology and the measurement.
- Programmatic orchestration
- Retailer network
- Purchase data
- AI agents
- Looker Studio connector
Let’s talk about your media operation.
Tell us what you want to solve and we’ll set up a first diagnostic meeting with our team.
info@groovinads.comWe reply within one business day.
Or leave us your details and we’ll get in touch.
Thank you!
We will be in touch.